Article About Email Privacy :: essays research papers

TO:  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Justin Bridges, division manager SUBJECT:  Ã‚  Ã‚  Ã‚  Ã‚  SUMMARY ON E-MAIL AT WORK I am writing this summary in response to your request. I am using an article titled â€Å"Caught up in the communication loop should email at work be curbed or nurtured† by Hilary Freeman. Major Points The author Hilary Freeman discusses how email at work can interfere with our jobs but this new form of communication can be a good thing.  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Job communication. Stephen Roberts a freelance copywriter says, â€Å"I was working the offices of a large television company. Nobody spoke to each other- virtually all information was communicated by email.† There were times when he would tell his boss he had finished a project and his boss would tell him to send an email and wait for instructions.  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Communication replacement. Psychologist Guy Fielding does not think that email is replacing other forms of communication. Guy doesn’t think the telephone will be used less because you will still use the telephone when talking to people you know and when you want to set up an interview face-to-face. Guy also thinks that when a new type of communication comes out it is overused at first. He says that the email jokes will eventually stop and just important information will be received through email.  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Email is a tool. A psychologist at the Open University named Adam Joinson says that email has many benefits. â€Å"It’s a great tool for brainstorming, decision making and getting diverse groups in organizations- such as marketing and accounts- to talk to each other.† With email you can think about a response to a question and not have to worry about silence when you’re face-to-face. It is also nice when you have a message to deliver to a lot of people, this way you will be sure not to forget anyone. Adam thinks that when people can’t see each other then they tend to disclose more information. When using email we can concentrate on the message and not the way we present it. Strengths and Weaknesses I think the strength of this article is on how well it supports the ideas of using email as a good source for sending messages in the workplace.

Most striking thing about the poem Kubla Khan Essay

What do you find most striking about the poem Kubla Khan?†Works of imagination should be written in very plain language; the more purely imaginative they are the more necessary it is to be plain.† – Samuel Taylor Coleridge. In this essay I am going to discuss one of the most famous and very striking poem Kubla Khan which was written by Coleridge. The poem is about the nature of creativity. Coleridge describes the dome of pleasure which he sees in his dream while he is opium- induced. While he was sick, doctor prescribed a drug that made him drowsy. He could remember only couple of images, which he later developed into a beautiful poem. During his sleep knocking on the door interrupted him, and he could never recapture the dream because he lost the inspiration. This poem is considered to be a fragment but it seems that Kubla Khan is carefully worked using illusions from the works Coleridge was reading at the time. Kubla Khan has slow plodding metre, which is achieved using iambic tetrameter that consists of 8 syllables. This is where the musicality comes from. The poet uses this in order that we could imagine more clearly the pleasure dome in the dream like surrounding. Each stanza differs a little bit in rhyme scheme. First stanza is written in iambic tetrameter with a rhyme scheme of ABAABCCDEDE, whereas second stanza follows the rhyming pattern, which is expanded ABAABCCDDFFGGHIIHJJ. The third stanza has shorter rhyme scheme of ABABCC. The fourth stanza continues the tetrameter of the third stanza and rhymes ABCCBDEDEFGFFFGHHG. This kind of rhyme scheme represents the flow of river ‘Alph’ which symbolises Colereidges imagination. The poem Kubla Khan starts with first five lines that sound like chant. The quote: caverns measureless to man suggest that the place is very supernatural and mysterious. In this line Coleridge tells us that imagination has no restrictions. Coleridge describes not only mental part of the creativity but also physical one: And there were gardens brights with sinious rills, /Where blossomed many an incense-bearing tree . These two lines show us that senses such as smell are awakened by the imagination.  Coleridge also uses colours to give increased impact: Down the green hill athwart a cendarn cover!, these lines help us see very strikingly vivid image. However the peacefulness changes in the second stanza, which creates an atmosphere of good versus evil. In the first stanza Coleridge describes, pleasure dome in Xanadu, where we see more positive vocabulary gardens brightspots of greenery, whereas second stanza contain more dark vocabulary A savage placemoon was haunteddemon lover. Coleridge uses images of paradise in the second stanza, which is considered to be more evil. An example of this is the demon lover that has bewitched the woman. The second stanza tends to be more magical than the first one: use of words holy and enchanted associates with dome being haunted by mystical powers. When Coleridge describes the women wailing using onomatopoeia, it awakens the sense of hearing, making the process more physical. As the poem progresses so does the amount of intensity and activity. And from this chasm, with ceaseless turmoil seething,/As if this earth in fast thick pants were breathing,/A mighty fountain momently was forced:. The level of excitement increases dramatically, by involving more and more emotions such as confusion and anger. Coleridge introduces personification when describing earth which tell us that not only the poet is affected by intensity but also elements around him. When poem reaches climax which in this poem appears to be fountain, Coleridge spills all of his feeling and thoughts to the surface. To make the image more clear the climax is prolonged: Huge fragments vaulted like rebounding hail,/Or chaffy grain beneath the thresher s flail:And mid these dancing rocks at once and ever/ It flung up momently the sacred river. Coleridge explains how the imagination made rock, fragments and grain active. Huge boulders being moved by a river seems to be very light or even weightless . This makes us to be aware that the imagination of poet is uncontrollable. When the poem is saturated with climax, the excitement and enthusiasm decreases. Five miles meandering with a mazy motion/Through wood and dale the sacred river ran,/Then reached the caverns measureless to man,/And sank  in tumult to a lifeless ocean: The tempo decreases, and the mood changes as-well. Coleridge carefully chooses words: meandering, mazy and sank that makes the rhythm slower losing its life and recreation. This happens because before and during climax poet got very tired because his imagination was physically and mentally demanding. Therefore, the second part of the poem represents exhausted behavior of Coleridge. The clause: prophesying war shows the negative side of the poem, where pleasure dome may be affected by war. Coleridge again describes the pleasure dome but in negative way: A sunny pleasure dome with caves of ice connoting that its magicality is tarnished and no-one can see and feel that place like him. The fourth stanza is dream like but very inspiring describing heavenly maid sitar – dulcimer playing damsel about Mount Abora, the mountain of Gods. The damsel acts like a muse for Coleridge: Could I revive with me/ Her symphony and song,/ To such delight t would win me. Poet cannot pass even the most inspiring image to us the way he could feel himself so he tries to explain how he felt about it saying: I would build that dome in air,/ That sunny dome! Those caves of ice!. Even the caves have been negative aspect of the poem, Coleridge still tries to make us undergo the same experience even if it is negative. The last part of the poem is very magnificent and awe inspiring. The poem end with poets predication of destiny: All shouldholy dread. Coleridge thinks that his powerful imagination may be not understood and fully appreciated. The last few lines are very pleasant and nice: For he on..paradise. Romantics in the past were viewed as very peculiar human being because they could get in touch with their emotions very closely. Kubla Khan describes process of creativity which Coleridge inspires though his imagination. The process is very powerful mentally and physically. Poet uses very clever techniques such onomatopoeia, metaphors, alliteration to emphasize the process of creativity. The first stanza is and introduction to whole vision of Coleridge and second one develops into mysterious atmosphere reaching climax. The third and fourth stanza slows down in tempo but has some very inspiring imagery, which Coleridge finds hard to pass to us. The  whole poem may be considered as a metaphor because poem contains many wild and supernatural dream like images that we may not be able to comprehend in real life. Biography http://etext.lib.virginia.edu/stc/Coleridge/poems/Kubla_Khan.html

1984 vs. Animal Farm Essay

In both novels Nineteen Eighty-Four and Animal Farm there are many similarities. Three main topics, which will be discussed in this essay, are: control, isolation, and rebellion. The governing powers in each society of the two novels use control and isolation as tools for suppressing rebellion to ensure their reign of the social authority for future years to come. In Nineteen Eighty-Four, the government, also known as â€Å"the Party†, controls the society Winston lives in. This takes place near the eastern side of the world and it is separated into three areas: Eurasia, Eastasia and Oceania. These three lands are constantly at war with each other and are controlled by different governors. Winston lives in Oceania and the Party’s leader is someone named â€Å"Big Brother†. No one has ever seen this person before, but is said to exist. The Party abolishes every type of art including the art of having free will. These abilities were destroyed, smothered, and obliterated through careful means, and anyone having them was stated insane, dangerous, and antisocial. To prevent these laws from being broken, the Party brainwash people and have â€Å"Telescreens† that can monitor everyone’s actions and a security task force called â€Å"Thought Police† to enforce these laws with torture and pain. â€Å"The Thought Police would get him just the same. He had committed, even if he had never set pen to paper, the essential crime that contained all others in itself. Thoughtcrime, they called it. Thoughtcrime could not be concealed forever. You might dodge successfully for a while, even for years, but sooner or later they ware bound to get you† (pg. 166) The Thought Police are so feared that even Winston is afraid to break any of the laws. He knows he wants to write, but is already afraid before he even starts. This is how the Party suppresses the society. Likewise, in Animal Farm, â€Å"control† is involved with its society as well. The animals portrayed in this novel represent human beings. The pigs are the smartest animals in the farm and they take control and manipulate the other  animals to do their dirty work. One of the pigs, Napoleon, has taken the throne of power with force and he controls the farm by using all the animals for his own benefit. Like Nineteen Eighty-Four, there are laws in Animal Farm, but as time goes by they are changed and shaped to his liking. To enforce Napoleon’s way of life, he uses savage dogs (which he raises from birth) to suppress the society (the animals). The dogs are just like the â€Å"Thought Police† in Nineteen Eighty-Four. â€Å"All that year the animals worked like slaves. But they were happy in their work; they grudged no effort or sacrifice, well aware that everything they did was for the benefit of themselves and those of their kind who would come after them, and not for a pack of idle, thieving human beings.†Ã‚  (pg. 51) Napoleon and the Party are the same. They both control the society with manipulation or control and anyone who does not follow their rules, are dealt with. Isolation in Nineteen Eighty-Four, is displayed by the whole society itself. It can be seen through the laws of each land and how the wars between them. The Party constantly tells the society false information to keep them where they are. It tries to keep the population from leaving their land and moving to another, even though it is impossible since every other land is equally isolated. The society is constantly given false information about their land being in war with this one to frighten the people. The Party tries to keep the society separated from other ones to ensure that no other power can overthrow them. For example, if another land were to gain a higher population, they would have more power and more control. Thus, showing the Party’s isolation. â€Å"Once when he happened in some connection to mention the war against Eurasia, she startled him by saying casually that in her opinion the war was not happening. The rocket bombs which fell daily on London were probably fired by the Government of Oceania itself, â€Å"just to keep people frightened†.† (pg.  154) Just the same, Animal Farm, is isolated. The animals take over the farm and they keep themselves away from the humans. They even change the original name of the farm to â€Å"Animal Farm† once they have taken it over. The farm is isolated from the rest of the society. The animals in the farm are separated and even have their own governors. In the farm, the animals believe that all animals are comrades and the only enemy against them is â€Å"man†. They believed that they were better off without the humans and that they would live even better lives than the humans. â€Å"The animals were happy as they had never conceived it possible to be. Every mouthful of food was an acute positive pleasure, now that it was truly their own food, produced by themselves and for themselves, not doled out to them by a grudging master† (pg. 24) The animals are isolated from the humans and now that they are, they believe that they are truly happier and productive than they were in the past. Many of the people in Nineteen Eighty-Four are brainwashed and are made to believe that they are living a prosperous life. The people have no idea that the world they live in is actually a lie, except for Winston, who believes otherwise. Inside his heart, he hates the Party even though he works for them. His work is to produce false information and deliver it to the society. Winston hates this, thus leading him to rebel. To fight against the Party, there is a group led by a man named â€Å"Goldenstein† and the only purpose of the group is to stop the Party. In the end the rebellion is useless and nothing actually comes good out of it. Nothing can change the Party and nothing will. â€Å"He was walking down the white-tiled corridor, with the feeling of walking in sunlight, and an armed guard at his back. The long-hoped-for bullet was entering his brain? He loved Big Brother† (pg. 300) Even though Winston has joined the rebellion, it is shown that it won’t  succeed. The rebellion is proven that it won’t succeed in this quote. Winston represents the rebellion in general and the bullet represents the Party. The bullet has entered Winston’s brain and has killed him, just like how the Party will kill the rebellion. Similarly, Animal Farm has a rebellious group. Like Nineteen Eighty-Four, the animals represented the rebels and that â€Å"man† represented the Party. â€Å"Man†, just like the Party, had complete control over the farm. Then the animals decided it was time, and raged war with â€Å"man†. The difference is that the animals did actually overthrow the government unlike the rebels in Nineteen Eighty-Four, but the rebels in both novels still have the same goal. â€Å"Man is the only creature that consumes without producing. He does not give milk, he does not lay eggs, he is too weak to pull the plough, he cannot run fast enough to catch rabbits. Yet he is lord of all the animals. He sets them to work, he gives back to them the bare minimum that will prevent them from starving, and the rest he keeps for himself†Ã‚  (pg. 7) The animals rebel for same reasons as Winston did. They are living in a world where they are all mistreated. To sum it up, there are many similarities between Nineteen Eighty-Four and Animal Farm. Both powers in each novel have complete control of the society, and use isolation and force to subdue them. This never-ending fight for control will never stop and any change will just result in a large cycle leading back to the same problems.

Carrefour S.A.

tCarrefour S. A. is a large multinational corporation that aims to issue EUR 750 million worth of debt. Consequently, Carrefour must decide the market in which it wants to place its bonds. The company had historically financed growth using securities denominated in the currency of its business operations. However, Carrefour’s investment banks, Morgan Stanley and UBS-Warburg, recently recommended borrowing in British pounds sterling to take advantage of a borrowing opportunity in that currency.This recommendation seems counter-intuitive prima facie, given that the British coupon rate is higher than those in all the other currencies, particularly the Swiss franc. Nevertheless, there are several reasons why investing in the British pound is a good idea. While the nominal interest rate of the Swiss franc is lower than that of the British pound, the real interest rate of the British pound is lower because of the relatively higher inflation rate in the U. K. Moreover, the exchange r ate for GBP/EUR (. 628) appears more favorable than the exchange rate of CHF/EUR (1. 53). In addition, we can calculate the implied forward rates to further help us with our decision. We can use the formula F (f. c. /EUR) = (1+i(f. c. ))N/(1+i(EUR))N*S(f. c. /EUR) to find the implied 10 year forward rates: The low forward rates for GBP/EUR suggest that borrowing in British pounds is a wise choice. Next, we must use the implied forward rates to calculate the cash flows for each currency (in Euros). This will allow us to compare each currency and see which one has the smallest cash outflow (which is the best option, since we are issuing debt).We do this by finding the coupon payment in each currency and then dividing it by the implied forward rate for the appropriate year. Using this information, we can see that the cash outflow for the GBP is the smallest, which further suggests that borrowing in British pounds is advantageous. Plus, the cash outflow is greatest for the Swiss franc. We can also use a discounted cash flow analysis to guide our decision. We can take the cash flows we just calculated and discount them to the present time using the risk free rate for each respective country and for the appropriate year.These numbers will be even more helpful and accurate because will they be in terms of today’s dollars. See below: Once again, it is evident that the smallest cash outflow corresponds with the British pound. While the coupon rate for the GBP is higher, the exchange rate is more favorable, the real interest rate is actually lower, and the coupons paid are lower. All of these factors lead me to conclude that borrowing in British pounds is in the best interest of Carrefour. One final factor to consider is the markups that brokers typically charge to make money for their services.We can find the markup for each currency by subtracting the risk-free rate from the coupon rate. The markup for the Euro is 5. 25% – 5. 087% = . 163%. The markup fo r the GBP is . 001%. The markup for the CHF is . 126%. The markup for the USD is . 087%. As we can see, the markup for the GBP is significantly lower than those of the other currencies. This suggests that the GBP is less risky and has a lower chance of default than the other currencies. It is also another reason for borrowing in British pounds.

Supply chain management of Walmart

We also express the depth of my appreciation to our honorable course teacher for her suggestion and guidelines, which helped us in completing this report. Letter of Transmittal November 19, 2014 Famish Skater Nip, Lecturer, Department of Management Studies, Jonathan University, Dacha. Us abject: Submission of Report on â€Å"Supply Chain Management Systems of Wall- Mare. Dear Madam, We are the student of Department of Management studies, Jonathan University, Dacha and also from the group named â€Å"Dazzle†.A report was given to us by you on â€Å"Supply Chain Management Systems offal-Mart†for submitting. We are really happy to have such a challenging and interesting report like this and we also feel to say â€Å"thank you† to you for making us worthy for corporate. During the preparation of this report we learn something very extra in practical which will be very helpful for us in future. There were some obstacles we have faced at the time of preparing this rep ort. But we have overcome all the obstacles by the endeavor effort by each member of our group.We had taken at most care to present this report and this report has been excellent outlet for combining theoretical and practical aspect. We are really grateful to you for giving us such a great job & opportunity like this to prove our ability in making a quality report. We had limitations at the time of preparing this report. So mistakes may occur in preparing this report. We hope you Will take our mistakes forgivingly. Yours Sincerely, On behalf of the group Sec: A Jonathan university, Dacha Table of Contents Chapter Topics page No.Chapter-I Executive Summery 8 Introduction 9 Objectives of the Study 10 Methodology Chapter-2 Supply chain management 12-14 Functions of Supply Chain Management 14 About Wall-Mart 15-16 Wall-Mart at a glance 16-17 Strategic Position 18 Wall-Mart's Supply Chain Description 20-23 Wall-Mart's Business Processes 24 procurement and Distribution 25-26 Logistics Man agement 26-27 Company Supply Chain Strategy 28 Company Supply Chain Effectiveness 29-30 Future Work and Discussion 30-31 Chapter-3 Recommendation 33 Conclusion 34 References 5 CHAPTER- ONE Wall-Mart is one of the leading Fortune 500 companies, which is spread across the globe.It is perhaps the largest retail chain which deals with everything from food to consumer electronics. Supply chain management has been the foundation to Wall-Mart's success and remains their chief competitive advantage in the retail/department store industry. Wall-Mart is in the business of selling everything customers need in their everyday lives. Wall-Mart was divided into three business segments: Wall-Mart stores, Cam's Clubs, and the International Division.Their distribution system is generally regarded as the cost efficient and they have an approach to supply chain management that has long emphasized visibility through the sharing of information with their suppliers. Wall-Mart was one of the largest privat e sector employers in the world, with employee strength of approximately 1. 28 million. Supply chain management is moving the right items to the right customer at the right time by the most efficient means. No one does that better than Wall-Mart. Wall- Mart always emphasized the need to reduce its purchasing costs and offer the best price to its customers.The company procured goods directly from manufacturers, bypassing all intermediaries. Wall-Mart was a tough negotiator on prices and finalized a purchase deal only when it was fully confident that the products being bought were not available elsewhere at a lower price. Supply chain management (SCM) is â€Å"the systemic, strategic coordination of the traditional business functions and the tactics across these business functions within a particular company and across businesses within the supply chain, for the purposes of improving the long term performance of the individual companies and the supply chain as a whole. It has also be en defined as the â€Å"design, planning, execution, control, and monitoring of supply Hahn activities with the objective of creating net value, building a competitive infrastructure, leveraging worldwide logistics, synchronizing supply with demand and measuring performance globally. † SCM is a cross-functional approach that includes managing the movement of raw materials into an organization, certain aspects of the internal processing of materials into finished goods, and the movement of finished goods out of the organization and toward the end consumer.As organizations strive to focus on core competencies and becoming more flexible, they reduce their ownership of raw materials sources and distribution channels. These functions are increasingly being outsourced to other firms that can perform the activities better or more cost effectively. The effect is to increase the number of organizations involved in satisfying customer demand, while reducing managerial control of daily logistics operations. Less control and more supply chain partners led to the creation of the concept of supply chain management.The purpose Of supply chain management is to improve trust and collaboration among supply chain partners, thus improving inventory visibility and the velocity of inventory movement. Wall-Mart was the largest retailing company in the world. The company was much bigger than its competitors in the US – Sears Roebuck, K-Mart, J Penny and Nordstrom combined (Refer Exhibit I). Len 2002, Wall-Mart operated more than 3,500 discount stores, Cam's Clubs and Superstructures in the US and more than 1,1 70 stores in all major countries across the world.The company also sold products on the Internet through its website, Walter. Com. Wall-Mart was one of the largest private sector employers in the world, with employee strength of approximately 1. 28 million. The company's founder, Sam Walton (Walton) had always focused on improving sales, constantly reducing costs, adopting efficient distribution and logistics management systems and using innovative information technology (IT) tools. According to analysts, Wall-Mart was able to achieve a leadership status ((Refer Exhibit II)) in the retail industry because of its efficient supply chain management practices.Captain Vernon L. Beauty, aide-De-camp to the commander, Defense Supply Center, Columbus, Ohio said, â€Å"Supply chain management is moving the right items to the right customer at the right time by the most efficient means. No one does that well than Wall-Mart. † Every task has a particular aim. A study without objective cannot reach its estimation. The main objective of the study is to know about â€Å"Supply Chain Management Systems of Wall-Mart†. Some other objectives of this study mention in the following: 1 . To know about Supply chain Management system. . To know about supply chain process. 3. To know about Wall-Mart. 4. To gather knowledge about supply chain managemen t of Wall-Mart. 5. To get a real idea about supply chain system. 6. To increase knowledge about supply chain. 7. To know how to manage supply chain process from Wall-Mart. 8. To know about retail system. We have collected data in the following ways: Website Desk report of the related department. Other manual information. Different reference books of the library News paper Articles Internship report CHAPTER.Two THEORETICAL ASPECTS The term â€Å"supply chain management† entered the public domain when Keith Oliver, a consultant at Bozo Allen Hamilton (now strategy&), used it in an interview for the Financial Times in 1982. The term was slow to take hold. It gained currency in the mid-1 sass, when a flurry of articles and books came out on the subject. In the late asses it rose to prominence as a management buzzword, and operations managers began to use it in their titles with increasing regularity.Commonly accepted definitions of supply chain management include: The management of upstream and downstream value- added flows of materials, final goods, and related information among suppliers, company, resellers, and final consumers The systematic, strategic coordination of traditional business functions and tactics across all business supply chain, for the purposes of improving the long-term performance Of the individual companies and the supply chain as a whole.A definition is given by Hines (2004:pop): â€Å"Supply chain strategies require a total systems view of the inks in the chain that work together efficiently to create customer satisfaction at the end point of delivery to the consumer. As a consequence, costs must be lowered throughout the chain by driving out unnecessary expenses, movements, and handling. The main focus is turned to efficiency and added value, or the end-user's perception of value. Efficiency must be increased, and bottlenecks removed.The measurement of performance focuses on total system efficiency and the equitable monetary reward distribution to those within the supply chain. The supply chain system must be responsive to customer requirements. The integration of key business processes across the supply chain for the purpose of creating value for customers and stakeholders (Lambert, 2008) According to the Council of Supply Chain Management Professionals (CAMP), supply chain management encompasses the planning and management of all activities involved in sourcing, procurement, conversion, and logistics management.It also includes coordination and collaboration with channel partners, which may be suppliers, intermediaries, third-party service providers, or customers. Supply chain management integrates supply and demand management within and across companies. More recently, the loosely coupled, self- organizing network of businesses that cooperate to provide product and service offerings has been called the Extended Enterprise.Supply Chain Management (SCM) is the management of the relationship between the suppl ier's supplier and the customer's customer through the supply chain participants (Distributor/Wholesaler and Retailer) between them, mainly using information flow and logistics activities to gain Competitive advantage and customer satisfaction. Figure: Supply Chain Management System A supply chain, as opposed to supply chain management, is a set of organizations directly linked y one or more upstream and downstream flows of products, services, finances, or information from a source to a customer.Supply chain management is the management of such a chain. In many cases the supply chain includes the collection of goods after consumer use for recycling. Successful SCM requires a change from managing individual functions to integrating activities into key supply chain processes. In an example scenario, a purchasing department places orders as its requirements become known. The marketing department, responding to customer demand, communicates with several distributors and retailers as it attempts to determine ways to attics this demand.Information shared between supply chain partners can only be fully leveraged through process integration. Supply chain business process integration involves collaborative work between buyers and suppliers, joint product development, common systems, and shared information. According to Lambert and Cooper (2000), operating an integrated supply chain requires a continuous information flow. However, in many companies, management has concluded that optimizing product flows cannot be accomplished without implementing a process approach.

Business Capstone Project Responsibility

The investigation introduced in the paper highlights the importance of product market based on money spent on packaging (size, labelling, color material and design) and the way it has been constitutes to be one of the ponents in the customer perception. Nevertheless, there has been effective contribution towards the quality packaging of the product that further adds weight to the research. Moreover, investment done on packaging can be analyzed based on the Australian supermarkets Coles and ALDI and the way it had been supporting in decision making of buying milk products from the store. Packaging is the process of evaluation through design, distribution, labelling, and colour that helps in giving a pretty face to the customers view so that it can attempt to attract customers’ attention to motivate the product’s consumption. However, packaging remains to be i plete if there is no design, style, colour, shape or the material used, as they are deemed appealing to the customers irrespective of the choices made by them. On the other hand, appearance of the product not only adds to be the means of munication for the brand but also helps in conveying brand meaning to the customers (Schleenbecker and Hamm 2013). There are several ways that product designs influence consumer preference. The design of a product determines consumers ´ first impression of the product and quickly can municate product advantage. In addition, the design of a product will generate consumer inferences regarding several product attributes. Furthermore, the product or package appearance can reinforce the image of a brand, as the identity of a brand is expressed visually in the appearance of products (Riley, Martins da Silva and Behr 2015). Although, there are large individual and time-specific differences in the experience of colour and form, there are certain associations that seem to be relatively constant. Overviews of the influence of colour and form on consumer perception of symbolic value (and ergonomic and aesthetic value as well). For example, angular forms are associated with masculinity and dynamism, while roundness evokes femininity and softness (Raheem, Vishnu and Ahmed 2014). On the other hand, when it es to milk products, the packaging needs to be soothing as well as feminine such that with a picture of cow with white background can be forting to eyes as well as eye catching. However, the packaging concept in milk should be regular and not so fancy because they are obtained from natural plants (Okenwa 2016). Moreover, labelling of the pack should be highlighting more on nutrient balance, amount per saving and ingredients. Aldi and Coles, being one of the top retail stores in Australia wish to see their product shelved and making profit. Although, initially, the profit might be cut but later the same process will lead to more sales. Conversely, the use of sale packaging according to customer perception held to be of relevant factors in optimization. This is because from an environment as well as economical perspective, though it’s a costly venture but primary research showed that needs of customers for products like milk and baby care products can only be satisfied based on performance, reliability and packaging (Alvarez et al. 2016). Accordingly, it can be said that, packaging even constitute to be an important aspects that Coles and Aldi should focus on as it adds value to customer perception. In addition, shape, size, design and colour needs to be maintained so that the customers remain inclined towards a product like milk which can be added value through consistency. Milk/food packaging is the holder that holds, secures, saves and distinguishes the item, and which likewise encourages capacity and mercialization. Packaging likewise assumes a noteworthy part in drawing in customer consideration and affecting shopper buy choices. Concerning, current packaging market, bundling gives sustenance organizations the last opportunity to convince customers to purchase the item before brand choice. Along these lines, all bundling ponents must be consolidated to pull in the shopper when acquiring the product. However, the quality in packaging is perceived on two views- first is perceived quality and the second is objective quality. Perceived quality is different from actual reality as it is a higher level of abstraction than a particular attribute towards the products. As a result, the judgement is only made based on the consumer suggested set. The perceived quality differs from objective quality but it not only helps in adding ideal standards but it also helps in analysing the packaged goods based on technical and manufacturing based quality. However, when it es to sensitive products like baby care and milk products, the superiority and excellence of material attracts the consumer while paying more attention to the concept â€Å"health† (Jhandir 2012). The perceived quality ponent can be explained with the specific and intrinsic attributes to infer as well as indicate quality that not only sustains to higher level of abstract dimensions but also generalizes to quality of products. Figure: Perceived Quality ponent Source: (Akdeniz, Calantone and Voorhees 2013) When we analysed the â€Å"Total Food Quality Model† the â€Å"health† dimension not only adds to the perceived quality of the product but also helps the customers in decision-making. According to (), TFQM integrates the multi-featured and the various levelled ways to deal with quality recognition. In addition, it incorporates two other real ponents of shopper conduct in milk products and organic products, in particular the aim to buy, as a trade-off between give and take segments and the clarification of customer fulfilment, as the variation amongst experienced and expected quality (Yin et al. 2016). The following diagram that studies the basic outline of before purchase can be given as under. The model accordingly incorporates rationale or worth satisfaction, the way satisfaction of the customers adds to the a plishment of coveted ou es and qualities. External/ Outward cues, for example, label and information create assumptions about u monly high eating quality; precisely, giving the customer a sentiment extravagance and delight of life. The qualities looked for by buyers will not only affect quality measurements that are looked for but also studies the changed cues that could be seen and addressed. The grouping from prompts/cues, through quality increases the buy intentions based on the hierarchy of progressively theoretical intellectual order (Beneke et al. 2013). The packaging ultimately adds and signifies the overall features as well as uniqueness and originality to the sensory evaluation of milk products that help in brand preferences and municates favourable as well as implied meaning of the product (Drake et al. 2009). When it es to milk products, it is important that the nutritional value of the product is added highlighting good quality protein, easily digestible fat, source of iron and vitamin with calcium. Although, package labelling constitutes to be the â€Å"sense of seeing† that adds additional value. Moreover, sales of the packaging can only be increased by shelf impact, band imagery and functional and satisfaction after using the product (Young 2016). Accordingly, packaging helps in increasing sales of the product majorly, through its size and design and the way customer perceive it quality to be after going through the facts stated through labelling. In addition, it links to business value as an evidence while documenting shoppers decision. The sales helps on the impact of preference as well as petition in the market because Coles and Aldi are petitors justifying their packaging through price while ensuring market share at the same time. On the other hand, foster packaging innovation will lead to mitment and process while assessing new concepts in the marketing world. Corporate Social Responsibility ensures sustainability because of its corporate philanthropic nature tha not only directly benefits the shareholders but also in building brand imaging. CSR portrays the degree to which authoritative results are steady with societal qualities and desires. At its grass roots, being socially mindful has been a worry especially related to the justification that organizations will probably do well in a thriving society than in one that is going into disrepair (Gurung 2013). In today’s petitive marketplace, packaging with the organization guarantees economic profitability. However, to operate in the healthy society, it is important that the resources emphasized to the product offerings are not harmful and are not discontinued in the environment such that pany can emphasise environmentally friendly manufacturing and packaging materials (Sparks, Perkins and Buckley 2013). On the other hand, when it es to packaging, full disclosure about materials as well as origin is important to meet the practices of reporting and meeting the goals. Packaging is the only basis through which the organization depicts its CSR to the customers. Product bundling has the capacity that fits for CSR messages, since it permits purchasers to show their backing of capable organizations to themselves as well as other people, and the data is promptly accessible to them. Besides, the significance of packaging as a promoting tool is progressively recognized, since it empowers promoting munication to happen in the genuine acquiring circumstance and it a panies with the buyers into their homes (Pedersen 2013). The basic functions of packaging holds to be true for protection, preservation, facilitating distribution, promoting customer choice as well as consumer convenience. This form of marketing munication of CSR through packaging is unique because it not only enforces the purchase decision but also adds value to the product every time it is used. As per the list, it is important that environmental and health consciousness can likely occur on packages which can be considered as a value driven package consideration for environment and social causes. However, CSR can be beneficial to packaging through the elements of packaging influencing consumer’s purchase behaviour (Kuvykaite, Dovaliene and Navickiene 2015). Figure: Elements of Package and Consumer’s Purchase Behaviour Source: (Kuvykaite, Dovaliene and Navickiene 2015) However, when analysed on milk products, a brand logo that depicts a cow with a pleasing punch line as well as visual representation of environmentally checked product can not only receive environmental friendly process but also signifies a colour and size that looks fit for the kids. Moreover, milk products also employs labelling to convey CSR on the package and represent the product as responsibly manufactured which can be used while ensuring sustainability standards (Deselnicu, Costanigro and Thilmany 2012). Accordingly, the Corporate Social Responsibility and packaging labelling and design not only adds to the customers value but also ensures that the product is safe and secure. However, Aldi and Coles should also depicts their CSR through Products as external practices may be visible but internal practices can attract and retain the customers in the long run. The brand preference and packaging expenditure are moreover a relationship that is negatively influenced in a way that as the brand preference increases, the organization can lessen its expense on packaging while lowering expenditure. On the other hand, brand preference is assumed to be beneficial only when the product is recognized in the market and the customers are known to the alternatives. However, it is important that buying decision making should be   observed based on the impact of change that is significant on consumer perception, needs and tests, while additionally, adding products that are manufactured as well as changed on their subsequent positioning. Although, these changes have influenced consumer awareness but also have increased demand for products leading to expenditure in packaging depending on the consumer choices (Ahaiwe and Ndubuisi 2015). To conclude, it can be said that packaging holds to have equal important that any other marketing strategy used in the products. However, organizations need to adapt to different methods of packaging that not only increases the product sales but at the same time increase the corporate social responsibility of the product. Moreover, the packaging expenditure needs to be initially invested to shelf the product but later once the brand preference increases, the packaging expenditure can be less and the changing can be made in the process of innovation. Ahaiwe, E.O. and Ndubuisi, U., 2015. The Effect Of Packaging Characteristics On Brand Preference For Cosmetics Products In Abia State, Nigeria.  British Journal of Marketing Studies,  3(8), pp.79-90. Akdeniz, B., Calantone, R.J. and Voorhees, C.M., 2013. Effectiveness of marketing cues on consumer perceptions of quality: The moderating roles of brand reputation and thirdà ¢Ã¢â€š ¬Ã‚ party information.  Psychology & Marketing,  30(1), pp.76-89. Alvarez, A., Garcà ­a-Cornejo, B., Pà ©rez-Mà ©ndezà ¢Ã¢â‚¬ËœÃ‚  c, J.A. and Roibà ¡s, D., 2016. Diversification in Spanish Dairy Farms: Key Drivers of Performance.EEvery Generation Needs Its Leaders., p.163. Beneke, J., Flynn, R., Greig, T. and Mukaiwa, M., 2013. The influence of perceived product quality, relative price and risk on customer value and willingness to buy: a study of private label merchandise.  Journal of Product & Brand Management,  22(3), pp.218-228. Deselnicu, O., Costanigro, M. and Thilmany, D., 2012. Corporate Social Responsibility Initiatives and Consumer Preferences in the Dairy Industry. In2012 Annual Meeting, August 12-14, 2012, Seattle, Washington  (No. 124616). Agricultural and Applied Economics Association. Drake, M.A., Drake, S., Clark, S., Costello, M., Drake, M. and Bodyfelt, F., 2009. The Sensory Evaluation of dairy products. Grunert, K.G., 2005. Food quality and safety: consumer perception and demand.  European Review of Agricultural Economics,  32(3), pp.369-391. Gurung, R., 2013. The Impact of Corporate Social Responsibility Initiatives and Customer Centric Initiatives on Customers. Jhandir, S.U., 2012. Customer satisfaction, perceived service quality and mediating role of perceived value.  International Journal of Marketing Studies,4(1). Kuvykaite, R., Dovaliene, A. and Navickiene, L., 2015. Impact of package elements on consumer’s purchase decision.  Economics and Management, (14), pp.441-447. Okenwa, N.J., 2016.  Consumer Acceptance of Made in Nigeria Packaged Food Products in Enugu (A Study of Packaged Cosmetics and Food Products)  (Doctoral dissertation). Pedersen, A. 2013.  CSR munication via Product Packaging: A General Discussion and an analysis of Innocent Drinks. Pure.au.dk. Available at: https://pure.au.dk/portal/files/45284499/BA_for_upload.pdf.%20Retrieved,%20June%2010 [Accessed 15 Sep. 2016]. Raheem, A.R., Vishnu, P. and Ahmed, A.M., 2014. Impact of product packaging on consumer’s buying behavior.  European Journal of Scientific Research,  120(2), pp.145-157. Riley, D., Martins da Silva, P. and Behr, S., 2015. The impact of packaging design on health product perceptions. Schleenbecker, R. and Hamm, U., 2013. Consumers’ perception of organic product characteristics. A review.  Appetite,  71, pp.420-429. Sparks, B.A., Perkins, H.E. and Buckley, R., 2013. Online travel reviews as persuasive munication: The effects of content type, source, and certification logos on consumer behavior.  Tourism Management,  39, pp.1-9. Yin, S., Chen, M., Chen, Y., Xu, Y., Zou, Z. and Wang, Y., 2016. Consumer trust in organic milk of different brands: the role of Chinese organic label.British Food Journal,  118(7). Young, S. 2016.  Documenting the "Business Value" of New Packaging Innovations - Perception Research Services International. Prsresearch . Available at: https://www.prsresearch /prs-insights/article/documenting-the-business-value-of-new-packaging-innovations/ [Accessed 15 Sep. 2016].

Risk Management in Banking Essay Example | Topics and Well Written Essays - 2250 words

Risk Management in Banking - Essay Example The new deposit account offered by Andrew Bank Ltd. may have a number of unforeseen risks, since the response of the target customers is unknown. Therefore, the management of the bank must adopt a risk management model that is effective enough to identify the future risks, the bank will be exposed to after introducing the Abide a Wee While Deposit Account. In order to measure risk, the key factors or risk factors that are likely to cause unpredictability in the returns from the new account should be considered (Crouhy, Galai and Mark, 2006). There are a number of problems associated with models of risk management, and which will help analyze the risks likely to face Andrew Bank after introducing the new bank offering. Some of the problems are discussed in details below. Risk management models are expensive in terms of, production and implementation: Creating a risk management model consumes a lot of time, since all the risk factors must be adequately analyzed, and all necessary information considered. The risk analysis manager must make sure that all the risk factors are identified, and that the relevant data concerning the factors is collected, so as to make more accurate predictions about the future. The risk factors that need to be considered include; lending rates, economic conditions, government policies and political environment among other factors. Models may be even more expensive, in situations where they prove to be ineffective, for example, where the model employed improperly manages an expected risk. The cost of preparing a model may even go higher, since its preparation require experienced personnel who must be compensated for their services. The models may not be reliable: Due to the unpredictable nature of the future, models can not be a hundred percent accurate. Therefore, a rigid model may lead to poor